Beauty and Cosmetics Industry Trends 2019-2022
This blog post highlights the exclusive Talkable insights and stats from our Industry Trends Report 2022. The report is based…
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Growth Solutions to Feel Good About
Use referral and loyalty programs to accelerate your business while improving the health and wellness of your customer base.
Testimonials
We are a busy team, with limited time to focus on optimizing our referral campaigns. Our Customer Success team at Talkable does all the heavy lifting to manage our campaigns, and we are so happy with the results. We have expanded to two additional countries during our first year, and plan to expand even more this year.
Head of Performance Marketing
Consumers are taking a more holistic approach to their overall well-being. Nutritional supplement sales are on the rise, stress relief is being prioritized, and workout and meal plans are thriving.
Encourage Repeat Purchases
- Purchases in the health and wellness category are often regular, and frequent, and a subscription model alone is not enough to drive long-term advocacy and engagement.
- A referral and loyalty program working together will foster heightened engagement and allow your most passionate customers to deepen their brand connection and keep them coming back for more.
Build Your Email Database
- Given the personal nature of health and wellness products, email is a preferred method of collecting 1st party data and distributing rewards and offers.
- Craft compelling email campaigns to support your referral and loyalty programs to stay top of mind and increase conversion.
Engage Your Loyal Customers
- For supplements and products that are part of a regular wellness routine, incentivize your best customers with a tiered loyalty program to increase AOV and LTV
- Inlay your refer-a-friend campaign into your loyalty program and watch how customers open up their networks to like-customers and rapidly grow your reliable customer base.
A/B Test Campaigns
Find the most enticing offer for your existing and potential customers. From the offer structure, to the campaign layout, A/B testing with our referral platform allows you to optimize your marketing efforts.
Grow With Talkable
More customers. More healthy lifestyles.
Build your health or wellness brand’s referral or loyalty program with the help of our strategists.
Customer Success
A results-focused partner with over a decade of e-commerce experience
Our referral marketing experts will act as an extension of your team and create, test, and optimize each campaign to ensure high-performance.
Explore Other Talkable Products
Referral Marketing
Seamless, integrated referral campaigns designed to increase revenue and enhance the shopping experience.
Learn more
Loyalty Marketing
A highly-customizable points, tiers and rewards program that provides tailored experiences for your most valuable customers.
Learn more
Enhanced Email Capture
SMART conversion tools to capture key data and insights to build 360° profiles, and intelligently segment your customers.
Learn more
Resources
Whether you’re looking for educational content, how to optimize your campaigns, or updates on new products and features, you’ll find it here.
How to Acquire Customers Through Effective Referral Campaigns
See the title of this blog? Notice we used the term “customers” instead of “leads” — that’s deliberate. Turns out,…
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6 Mistakes You’re Making in Your Brand’s Loyalty Program
It’s 2022, and it seems we’re still moving through a haze of confusion, uncertainty, and mistrust. In our current climate,…
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